When approaching or engaging with brand representatives whether they are internally affiliated with the brand or a part of an agency, kindness goes a long way for both parties involved. There are many factors that everyone is weighing in determining whether the partnership is a fit and thoughtful communication can make everything run smoothly.

Happy New Year! We expect 2024 to be a fantastic year for the JAM Collective team and we hope the same for you. As we start to embrace the momentum that builds throughout January, we would like to outline some of our predictions, events, and plans for the coming year.

Each year our team spends countless hours putting together holiday gift guide pitches for editors everywhere. We work closely with our clients to outline their most anticipated new products, reignite the excitement about their tried and true core items, and pull out all the stops to ensure they find their way onto someone's wishlist. And when all is said and done, we too have a few items on our wishlists.

JAM clients typically all have one thing in common, the desire to enhance outdoor experiences. In some cases, a gifted PR box and thoughtfully crafted press release sent to the right individuals is enough to inspire meaningful coverage. That said, there’s nothing like really putting a product through the wringer, and that’s what the Moab JAMboree is all about. In October 2023, we invited seven media guests to Field Station in Moab, UT for two full days of desert romping with Glerups, LifeStraw, Mystery Ranch, Nomadix, OtterBox, Oyster Coolers, and guest Bronco Off-Roadeo.